My favorite review of the iPad mini is the one in The Guardian. Most of the reviews have been positive, and most like the fact that the iPad mini gives a full iPad experience in a smaller, thinner, and lighter device. But then comes the caveat: it's too expensive. What was Apple thinking? they say. The article by Charles Arthur points out that this exact criticism was leveled at Apple back in 2004. Its iPod, introduced in 2001, was a huge hit, despite all those commentators who said that the MP3 player market was already saturated.